Discover the new spring / summer collection 2025

INSPIRING WOMEN AT ROECKL

A little look behind the scenes: for this year's International Women's Day, we want to introduce you to Annette Roeckl and three other inspiring women at ROECKL. They share on what’s important to them and moves them on this day and how they shape the ROECKL brand. We also take a look at their favourite accessories from the current spring/summer collection.

  • The black Diana bag is a classic shoulder bag.
  • ANNETTE ROECKL
    CEO AND OWNER

    "I grew up with three brothers, so I learned early on to stand up for myself - female strength that has remained with me throughout my life."

    In the sixth generation, Annette Roeckl is the first woman in the family to run the company. She draws strength for this task primarily from nature on extended mountain tours, travel and other cultures and in her garden at home.
  • The Colorblocking Ornament is a beige cloth made of the finest silk.
  • DANA SCHRAMM
    HEAD OF E-COMMERCE

    "My heart beats digitally! I hope that through my choice of job I contribute to dissolving gender-specific job descriptions."

    Our e-commerce expert drives projects forward with great joy and passion. When it does come to a moment of pause, Dana likes to spend time with family and friends, good food and music.
© ROECKL 2025
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